The Blue Circle Leadership logo is made from overlapping blue circles. It’s meant to be simple and unassuming. Clearly telling people who we are at a glance.
Our logotype is set in Brandon Grotesque Black.
Pantone Process Blue
CMYK 100 / 13 / 1 / 2
RGB 0 / 133 / 243
Pantone Blue 072
CMYK 100 / 95 / 0 / 3
RGB 31 / 30 / 129
CMYK 33 / 18 / 13 / 40
RGB 121 / 122 / 124
CMYK 60 / 0 / 25 / 0
RGB 64 / 172 / 182
CMYK 52 / 0 / 82 / 0
RGB 120 / 189 / 74
CMYK 12 / 100 / 0 / 0
RGB 174 / 0 / 88
Color works differently in print than on screen, so you’ll need different color codes for each.
The Pantone system is used for precise color matching – you can give a Pantone reference to any printer, anywhere, and they’ll print the exact same color.
The print files will be delivered in CMYK color mode, which is suitable for commercial full color and everyday printing.
Note: If you try placing a CMYK file into a Microsoft Office program and the image doesn’t display correctly, try the RGB version.
These colors are used in monitors, television screens, digital cameras and scanners. Digital logo files are in RGB color mode.
This six digit code is associated with websites, viewed on a screen, and refers back to the RGB color.
Our brand typefaces balance confidence with approachability.
Brandon Grotesque Black
Open Sans Italic
Open Sans Regular
When interest needs to be added to solid fields of color our symbol is blown up and cropped so it creates a texture that references our logo.
Photography should show contemporary business men and women interacting with confidence.
Social Media Assets
Use these images on all Blue Circle Leadership social media platforms.